What Is An MLM Autoresponder and Why Do You Need One?
You’ve certainly been on the receiving end of email sent from an autoresponder, but you might not have even realized it.
Autoresponders are automated systems that send emails out on a pre-defined schedule to your subscribers. Typically, someone seeking information on websites will be asked to provide their name, email address or other information in order to receive that information. This creates a mutual give and take relationship, where the “viewer” agrees to receive marketing and other correspondence in exchange for something of value. This is called an “opt-in”, and it is how the most successful network marketers build their MLM mail list.
Because your subscribers were interested in your value offering, by definition you know that this is a highly targeted list. As you grow an MLM mail list of hundreds, thousands or tens of thousands of subscribers, you have direct, immediate and free access to market to that list. Imagine being able to communicate with that many highly targeted prospects at the push of a button in your MLM autoresponder!
How DoYou Build An MLM Email List?
Although the various marketing methods to build a list are infinite, the basic premise is universal. Through whatever means of promotion, whether traditional advertising, pay per click ads, social media marketing or organic search engine traffic, you must encourage people to visit your website to subscribe by opting in.
AWeber MLM Autoresponders
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AWeber MLM Autoresponders
In order to accomplish the technology behind this process, you need an autoresponder. AWeber.com is well-known as the leader in autoresponder companies, and is accessible at a very low monthly cost of just $19 (at the time of this writing). They even give you the first full month for just $1. With this subscription level, you can maintain an MLM mail list of up to 500 people, and email them as often as you like.
What Can I Do With My List?
There are two ways to communicate with your MLM mail list. Campaigns and Broadcasts.
Broadcasts: In AWeber, you can simply draft an email message, and blast it out to everyone on your list, all at once. Nice if you have a message or offering that is time sensitive. This could be a product launch or special promotion for example, where you want everyone to get it right now. Some advanced marketers choose only to use this method for all of their communication. It depends on your business goals.
Campaigns: In most cases, when someone subscribes, they did so in order to get something. For example, let’s say you are giving subscribers an 8 step free training program. Your subscribers are all opting in at different times, but you want to be able to send them a series of emails, in order, starting with #1 now, #2 tomorrow, and so on, whenever they sign up. By creating a campaign, you are able to deliver your emails on a pre-defined schedule, all automated. Once you set it up, it works again and again, on autopilot. Truly powerful!
You have enormous flexibility here. You can make your campaigns as long as you want. You can send broadcasts to your list even if they are in a campaign, too, without interrupting it!
Getting Started.
No matter your goals, you need to start now. Every day you wait to set up your MLM autoresponder is one more day you didn’t grow your most valuable asset, your MLM mail list.
Go to AWeber and start your account. There’s a small learning curve, but you’ll be thankful you took the time to develop this amazing tool for your business.
Get to work now, designing a marketing system to generate traffic and build your list. If you’d like a mentor to teach you how it’s done, you can learn more about working with Karyn… just let us know!
Questions? Contact Me!